The annual Coeliac Awareness Week, organised by the Coeliac Society of Ireland in partnership with SuperValu – will take place this year from 8th to 15th May. The theme of this year’s Week is ‘Faces of Coeliac Disease’.
Throughout the week, the Coeliac Society will be highlighting the fact that coeliac disease can occur at any stage in life, and is a life-long condition. Coeliac disease affects an estimated one in every 100 people in Ireland.
A range of initiatives will take place to mark the week, including:
- The launch of an online self-assessment tool to help people to determine if they could be coeliac. The tool will be available to coincide with the start of Awareness Week on May 8th.
- Working with General Practitioners and Pharmacists to raise awareness of the symptoms of coeliac disease
- A series of in-store events at SuperValu stores around Ireland, including dietetic talks, advice from the Coeliac Society of Ireland and gluten-free food samplings.
- The launch of a new initiative, the Gluten Free Promise, calling on supermarkets to commit to stocking eight gluten free staples in store. SuperValu is the first to sign up to the initiative, and the Coeliac Society of Ireland will be calling on other supermarkets nationwide to join them.
A number of members have signed up as the ‘faces’ of the campaign and will be sharing their diagnosis stories with the media. Read their stories of diagnosis and life with coeliac disease here.
Check back soon for further updates.